Time is passing by

Every selector has the potential to have unintended side effects by targeting unwanted elements or clashing with other selectors. More surprisingly, our selectors may even lose out in the global…


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Learn the rules first

I was recently quoted as saying, I don't care if Instagram has more users than Twitter. If you read the article you’ll note there’s a big “if” before my not giving of said shit. Numbers are…


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The new brand identity

When you are alone for days or weeks at a time, you eventually become drawn to people. Talking to randos is the norm. I’ll never forget the conversation with the aquarium fisherman, forest ranger,…


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Sounds from the streets

Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin so eloquently captures what I had recognized had been my problem: I was so booked…


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A day alone at the sea

Just the other day I happened to wake up early. That is unusual for an engineering student. After a long time I could witness the sunrise. I could feel the sun rays falling on my body. Usual morning…


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